Hi @memrevh,
Regarding point 1: You can add a logo by simply using the html element in the forms editor. Simply paste the image link and it will work.
The other answers were given by @loginerror and are correct. I see a limitation that there can be only one conditional at the moment for components, but I’m trying to figure out a workaround for this right now (I’m thinking of using another variable and based on that make the choice)