Installing elastic search on cloud

Any experience of installing elastic search on cloud? Please share feedback on what approach are you using and why was it chosen.

I was able to research a few options and looking for feedback from people with more knowledge on this.

    Provided by Elasticsearch Inc
    Provided by AWS as service
    Its custom installation on the cloud, there is a template from elastic search to help easy setup.
  4. On-primise installation
    non-cloud solution